Women are turned off by sexually explicit images in advertisements. Unless, that is, the item being advertised is very precious. And valuable. And rare. Like, maybe, a once a year type gift.
advertising
Forget the Food: Fast Food Ads Aimed at Kids Feature Lots of Giveaways
There’s nothing like a picture of a steaming, juicy burger to send hungry folks to the nearest drive-thru, right? Not if you’re a kid. For them, toys and other giveaways are just as effective — which is why such marketing …
POM, Not So Wonderful: Judge Rules Juice’s Health Claims Are Deceptive
A federal administrative judge ruled on Monday that the pomegranate juice maker POM Wonderful isn’t all that.
New Graphic Warning Labels on Cigarettes Pass Another Hurdle
A federal appeals court ruled on Monday that the government’s requirement that tobacco companies put graphic warning labels on cigarette packs was constitutional and did not violate the companies’ freedom of speech.
The Healthland Podcast: The Obesity and Weight Loss Special
Welcome to our first show of 2012. This week, we’re talking about the latest research on shedding holiday pounds.
Film Your Kids, Strike It Rich? Making Videos That Go Viral
First things first: I’m jealous. Katie Clem has a 6-year-old daughter. So do I. Her little girl is earning thousands of dollars for her. Mine is not. This week, The New York Times chronicled the uncanny world we live in, where a …
Got PMS? Milk Marketers Launch an Audacious, Funny New Ad Campaign
Starting this week, an eyebrow-raising ad campaign will take on one of the last taboos of America’s media landscape: menstruation.
The Sad State of American Kids’ Food Environments
Nearly half of all American children and teens are overweight or obese, according to government statistics, and a large part of the problem may be lack of access to healthy foods in kids’ environments.
Why Cartoon Characters Make Kids’ Food Taste Better
A new study finds that when kids see familiar and favorite characters from cartoons or movies on food packaging, they tend to like that food more.
Mayo Clinic vs. WebMD: Another Perspective
The New York Times Magazine on Sunday included a rather befuddling column by departing writer Virginia Heffernan.
Cancer charity chastises FIFA for “unhealthy” sponsors
The World Cancer Research Fund, an international non-profit that works with cancer research organizations and charities, has spoken out against FIFA’s sponsor choices for the upcoming World Cup in South Africa, according to the BBC. The group characterized the international soccer authority’s partnerships with Coca-Cola, McDonald’s
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Simple ingredients
You may have heard the advice that says, if you’re going to buy a snack food, buy the one with the fewest ingredients. It won’t cut out the calories, but at least you’ll lose most of the additives, preservatives and unsatisfying artificial flavors. And on the whole less-processed foods (those with fewer ingredients) also contain more …