Kids can form deep attachments to brands, and healthy food offerings aren’t enough to combat obesity
Let’s Move
FLOTUS at 50: Michelle Obama’s Workouts
First Lady Michelle Obama turns 50 today, and she’s looking better than ever. Here’s how she stays so fit and fly
When Good Celebrities Promote Bad Foods
What happens when celebrity role models get behind healthy habits and junk food?
Let’s Move: But Not With Shaq and Beyonce
There is no denying the First Lady’s Let’s Move! campaign is an historic effort to improve the health of America’s youth with unprecedented collaborations between families, schools, food companies and legislators. But while the …
Q&A with the White House Chef on Healthy Eating
White House chef Sam Kass says simple tweaks can make Americans’ diets healthier and help end childhood obesity
Family MattersBreast-Feeding
Can a Formula Company Really Promote Breast-Feeding and Fight Child Obesity?
Breast-feeding advocates say the partnership between Newark, N.J., and Nestle — a major baby formula maker — to reduce childhood obesity and promote breast-feeding is inappropriate, like “R.J. Reynolds sponsoring an exercise program.”
Healthier School Lunches: Will They Actually Change What Kids Eat?
Is serving more veggies really going to persuade kids to eat them?
Cap’n Crunch Will Not Retire, But He Probably Should
Is Cap’n Crunch retiring or not? Earlier this week, news reports noted that parent company PepsiCo had quietly removed the Quaker Oats spokescartoon from its first-string marketing roster — possibly under pressure from the …
Want Your Kids to Exercise? Let Them Play Video Games!
It’s a win-win for parents and kids: if you’re having trouble convincing your kids to follow the government’s advice to get moving, a new study suggests you can just leave them alone with their video games.
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New Dietary Guidelines: Cut Salt and Sugar, Eat More Fish
It’s never fun being told what to eat — we all know that we should be eating more fruits and vegetables and cutting down on sweets and meats. But every five years, the government reminds us of these important lessons with the …
Soda calorie counts, up front
In response to First Lady Michelle Obama’s Let’s Move initiative to combat childhood obesity, the American Beverage Association (AmeriBev) announced this week that it will voluntarily add calorie counts to the front of soda cans, bottles, vending machines and soda fountains to better enable consumers to make informed choices. AmeriBev,
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